In the first part of this two-part series on marketing effectiveness and efficiency, we explored where short-term performance-only …
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Over the past few years, growth has become the leading priority for CMOs and senior marketing executives. In …
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Here are some takeaways from the Skift Table Conference about the future of the food and beverage industry. …
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The digital marketing landscape is full of brands that think creativity and technology are separate considerations. But the …
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The future is here. Robots are walking, houses are talking and some of the largest companies in the …
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People used to fear technology “taking over.” But now most of us are never far from our cell …
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The social media industry is dominated by big players and big profits. Yet the photo-sharing app Snapchat has …
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The Internet of Things (IoT) is the newest technological frontier and it has a lot of potential for …
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Find out how augmented reality will influence the future of marketing and whether or not your brand should be looking into this new technology.
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By now, all the big retailers were supposed to know exactly when we stepped into their stores. It …
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