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Susan Stegemann

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Susan has been writing, editing, repurposing, packaging and optimizing digital content since the mid-'90s, when the publishers she worked for—including Ziff-Davis and Forbes—first embraced the digital medium. A telemarketer in her college years, and a former B2B editor covering the photography, food and beverage marketing and sporting goods industries.


January 5, 2016

Coke on Creating Brand Love Through Storytelling

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It’s tough to have a conversation about brand journalism—or brand storytelling—without mentioning Coca-Cola Journey, the cola company’s global …
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Susan Stegemann Short Stories
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